craftakt
Craftakt Conference
2019

THE CONFERENCE FOR CREATIVE PIONEERS THAT WANT TO MAKE IT BIG IN THE NEW WORK WORLD

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Conception
Visual Identity
Web Development
Event Management (TCNHS)

When the Department of Economics of the City of Frankfurt reached out to us to create a conference format for creative startups we were instantly hyped. To top it off and to set the foundation for a successful format we then and managed to convince the German Ministry of Economics to join the host team
According to the title “Welcome to the Age of the Fearless'' we invited a national community of entrepreneurs, designers and hardware enthusiasts into our Tatcraft New Hardware Studios. Approximately 350 guests enjoyed workshops, keynotes and panels by 20+ speakers and coaches on 3 stages.
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me!
Main stage
At the mainstage the guests of craftakt could listen to several keynotes and panel talks from selected speakers from the startup, innovation and creative scene about: production & process in innovation, creative spaces of the future, how to transport value and emotions via social media, new work, generation z, equal rights movement, ux design, decentralisation, co-engineering and many more...
Secondary Stages & Workshops
On the secondary stage visitors had a chance to meet startup founders and get a glimpse of their founding story. In short Keynotes the founder gave an excerpt of their founding journey and then had G&A’s with the audience. One of the many highlights of craftakt was the workshop MOONSHOT - The Innovation Game which introduced the participants to the topics: product development & innovation/playful business.
Communication & Invitation
For Craftakt we created a complete CI and brand design including communication guidelines, save the date & invitation letters to manifest the spirit of the conference and then execute it in social media and invitation management.